The Public Right to
Know:
Government – Press
Relations in South Korea and the Debate about Press Rooms
Jukka Jouhki
University of Jyväskylä, Finland
and
Il-hyun Baek
Seoul
National University, South Korea
In May 2007, when the Government Information
Agency of South Korea announced the closing of the press rooms on
government premises, it marked the end to a significant journalistic
tradition. Until then, these press rooms had been integral to
relations between the press and government, in that they allowed
journalists to be posted full-time in the reporting facilities and
in turn establish close relations with their government sources.
President Roh argued that his new press policy was a reform that
aimed to improve journalistic quality, minimize collusion between
journalists and their sources, and establish “clean but tense” press
relations. Yet Korean reporters and international press
organizations criticized Roh for restricting press freedom and the
public’s right to know. This article discusses the political and
cultural context of this controversy, and considers the “Roh vs.
Press” debate by analyzing public statements, news reports,
interviews, and its key rhetorical elements.
Keywords: Korean Journalism,
Press Rooms, Freedom of Press, Public’s Right to Know, Rhetoric.
Introduction
In May 2007, President Roh Moo-hyun of the
Republic of Korea (henceforth: Korea), had little less than a year
left before the end of his five-year term (2003-2008). Since the
beginning of his presidency, Roh’s administration had suffered from
inflamed relations with the nation’s three biggest newspapers: “The
Kingmakers”, The JoongAng Ilbo, The Dong-A Ilbo and The
Chosun Ilbo (henceforth: The Chosun). President
Roh had had a vision for media reform for many years, and had tried
during his presidency to implement it, with poor results. Now seemed
to be Roh’s last chance to make a difference, he announced his plan
for the closure of the so-called government press rooms, an act that
he thought would improve the transparency of the government–media
relations and eventually elevate the quality of Korean journalism.
However, to the majority of the Korean media establishment, as well
as international media organizations, Roh’s plan was seen as a
simple restriction of press freedom. Interestingly, both sides
claimed and debated the issue from positions that asserted that each
were defending the universal right to communicate.
The press rooms that Roh wanted to close are
government-built offices for journalists, located in different
ministries and government institutions. To compensate for these
press room closures, Roh announced that he wanted to centralize
official briefings and build new premises for journalists. This , he
hoped, would decrease or even end collusion between government
officials and reporters, and improve the exclusivist and
hierarchical journalistic culture that did not allow entry for
members of smaller, less established and online media outlets into
the old press rooms. Last but certainly not least, Roh attempted to
control the connections between journalists and government officials
by requiring journalists make an official reservation every time
they wanted to meet a government official.
Roh’s act was a significant, if not drastic,
change to the entrenched Korean journalistic tradition that had
always had reporters stationed in the press rooms on the same
premises as their hosting government organization, working almost as
colleagues with the government officials who provided them with
official and unofficial information for their news reports. Foreign
press covering Korea seemed to applaud the reform, but most domestic
reporters, newspapers and journalists’ guilds attacked Roh with full
force. The International Press Institute (henceforth: IPI)
also condemned the new policy and took the side of Korean
journalists against Roh’s new policy. Despite all criticism, the
policy was put into force in October 2007, and the old press rooms
were shut down and new centralized briefing rooms were built in
their place. The number of these new briefing centers was lower than
the number of old press rooms that had been open before. However,
the volume and range of media representatives they now allowed in
and could accommodate was greater than before. Still, the new
briefing centers were immediately boycotted by the main newspapers.
The purpose of the article is to describe and
analyze the arguments deployed by the three parties in the conflict.
It begins with a discussion of the Roh administration’s introduction
and justification of the new policy, with a particular focus on the
reform’s main modes of implementation, namely, the Government
Information Agency’s (GIA) statement and President Roh’s
explanatory letter to Korea’s civil servants. Second, reactions to
the policy from The Chosun, Roh’s fiercest adversary,
will be described and analyzed. For this, data was collected by
gathering every article from the newspaper’s online English site
that contained the keyword “press room”. Articles were collected for
the period between May 2007, the time of initial announcement of the
plans to close press rooms, to December 2007, the time of the
subsequent presidential elections. Third, the statements of the
IPI, the party that developed the conflict into having a global
significance will be presented. Finally, the article presents views
held by Korean journalists, government officials and media and
journalism professors, which were gathered through fourteen
interviews. Interviews were open-ended and unstructured, and ranged
in length from thirty minutes to an hour. Questions aimed to uncover
the opinions of journalists, government officials working as press
liaisons and professors in media studies or journalism about the
press room controversy. Journalists were representative of all kinds
of media, big, small, online and offline, but were all focused on
reporting on government organizations. The government officials
interviewed were chosen for their media-related work. Professors
were chosen for their special expertise, as they were all media or
journalism professors at leading Korean universities located in
Seoul.
As it is anticipated that most readers will be
unfamiliar with aspects of Korean journalism and the sociocultural
and political context of the, the following two sections will
provide a brief introduction to Korean journalism, the press room
culture and Mr. Roh’s presidency. Overall, given the relative
newness of the topic to most readers, the present discussion will
restrain its theoretical dimensions in favor of its descriptive
elements.
The revision of the Constitution in 1987
emancipated Korean media companies from strict governmental control
and enabled journalists to cover and express opinions on formerly
forbidden issues. Political critique was slowly starting to be
accepted as a part of Korean media culture. Today, while the media
industry has officially been emancipated, the traditions of the
authoritarian era still influence media production and journalism.
Media companies are still hierarchical and journalists’
self-censorship often impedes critical views on political issues.
Many Korean journalists still identify with the governing elite of
the nation and the largest Korean newspapers are politically
oriented. Tom Brislin analyzed the problems of Korean journalism in
the 1990s, and identified the following phenomena: the privileged
press clubs, emotional news coverage, distorting and misquoting of
interviews, referring to non-existent sources, violation of intimacy
in photography, uniform reporting concerning governmental issues and
the explicit politics of journalists. Indeed, these problems can
still be detected in Korean journalism (Brislin, 1997; see also
Kang, Kim & Youn 2006; Rhee 2006; Shim, 2005; Kim, Jang & Jung,
2003; Logan, Park & Shin, 2004).
Regionalism with a feudal bent is both a powerful
integrating and dividing force in Korea, especially in politics but
also in media. Media companies fill the top jobs with people from
the home area of the president, which gives the particular company
better access to the resources of the ruling party and government.
Just as the increasing control over media organizations by big
capital control is a phenomenon of concern in other parts of the
world, so is it in Korea. This concern, along with worry over the
concentration of news-production and lack of diversity, are all
hotly debated issues (Cho, 2006; Park et al., 2000, 115-118; Kim,
2002; Choi, 2001).
Physically, the press rooms (gijashil)
in Korea are large offices provided for a limited number (20 to
40) of reporters by the government for a nominal fee (ca. 50 USD) by
the hosting organization. The press rooms usually function as
reporters’ primary base, as they rarely have desks at their
employer’s premises. This, of course, means less expenditure for
media companies and less moving around for journalists, for whom the
press room is the main locus of information. In 2007, a typical
press room provided space for reporters from major media outlets,
including ten daily newspapers, five TV broadcasters and one radio
broadcaster. Representatives of less established, online and foreign
news media were not welcomed in these press rooms. This exclusionary
tendency was not officially encoded, but rather was a result of the
enforced hierarchy of Korean press culture.
First established during the Japanese
colonization period (1910–45), press rooms have since been a
full-time facility for journalists of major media outlets reporting
on government organizations such as a particular ministry, district
attorney’s office or police station. Press rooms are also found in
major Korean universities and companies. During the military regime
that lasted from the independence of Korea after World War II until
the end of 1980s, press rooms were integral to the government’s
strategic policy for keeping the media under control (Kang, 2002;
Kim 2002). According to OhmyNews (20 February 2004), the
leading citizen journalism news service in Korea, the press rooms
have long been bastions of journalistic cliques—clubhouses that help
preserve the traditional monopoly and oligopoly by media
conglomerates and allow for a culture of comfortable connections
between individual reporters and their ever so benevolent sources,
thereby significantly hindering journalistic integrity.
The perspective held by OhmyNews is
understandably critical, as at the time it was expressed, they were
not given access to press rooms. According to The New York
Times (13 June 2004), Korean press rooms are not unlike their
Japanese press club equivalent, a system which is “an enduring
symbol of the collusive relationship between the government and the
news media.” Following Laurie Freeman’s (1996) discussion of
Japanese press culture, Korean press room system could thus be
called “an information cartel”. Up until the time of Roh’s
administration (2003-2008), the Korean press had a closer
relationship with the government and was considered akin to a tool
for upholding the political status quo, as well as social harmony.
Indeed, the government ensured that the press conformed to this role
through the use of rewards or force, sometimes both. Reforms
introduced by President Kim Dae-jung (1998-2003) changed
government-press relations and as a result it beame more conflicted.
These ties broke off completely during Roh’s administration.. There
was “autonomous tension” as the press was allowed and willing to
criticize the government while staying autonomous of the political
organization (Nam, 2007.)
Interestingly, according to interviews conducted
by Nam, Korean reporters often still perceive their own identity as
that of another political power, and thus complain about the
diminution of cronyist ties. Their fear of being separated from the
ruling coalition appears to be an important factor in the
confrontation between the Roh administration and the media.
Furthermore, reporters from major newspapers feel disrespected
because reporters from minor press outlets are treated as their
equals by the government. As for freedom of speech, while it has
improved and journalists can be critical of the president, it does
not matter since, as one reporter notes, “criticizing the president
is so common that these types of reports no longer provoke strong
reactions” (Ibid, pp. 20-30).
It is generally agreed that Roh Moo-hyun won the
2002 elections because of the outspokenness of Korean netizens and
the publication of editorials against conservative candidates by
major Korean dailies. “The avalanche of young power” signified a
break from the values of the major newspapers who had so
significantly defined the nation’s political ideologies. Roh was
most popular among young Koreans and acquired an image connoting
reformism, innovativeness, anti-Americanism and pacifism (Cho 2002;
Hwang 2002, 174-202; Yun, 2002). According to BBC News (8
August 2007), with his “relative youth, lowly beginnings and
promises to root out endemic political corruption, [Roh] seemed to
be the new start the country needed.” However, his term was “a
rollercoaster ride,” involving scandals, internal conflict and
external criticism. Roh was even suspended in 2004 when the
opposition-ruled Parliament impeached him for breaching election
rules. The Constitutional Court overturned the impeachment and Roh
was reinstated.
Roh did not exemplify the ideal of traditional
Confucian leadership that is so strongly favored by
traditionally-oriented Koreans. He was born into a poor peasant
family, never went to college but self-studied for the bar exam and
became a lawyer. In 1988 he entered politics as a member of the
National Assembly, “grilling top officials” during parliamentary
hearings. When Roh took office in 2003 his cabinet was comprised of
politically inexperienced and relatively young individuals (Ibid).
Since the beginning of his political career, Roh
had been annoyed by the close ties between government officials and
the press, a configuration that existed in part because of poor
information policies, but also because of the old journalistic
culture that emphasizes the value of personal relations between
professionals. During his presidency, Roh attempted to implement
some new media policies eradicating what he suspected was a
journalistic culture of collusive news-making. However, it was only
later in his term that this radical paradigm shift was introduced.
It was announced in late May 2007 by the Government Information
Agency (GIA), which described plans to consolidate the forty
press rooms into three centralized spaces at the Central Government
Complex in Seoul and two other cities. The “plan for the
modernization of media support”, as the President’s Office called
it, was also to affect the number of press rooms at the National
Police Agency and the prosecutors’ offices (The Hankyoreh, 21
May 2007). In President Roh’s view, these press reforms would
improve the quality of Korean journalism and would strengthen the
communicative rights of the public. Conversely, to the majority of
Korean press and several international press organizations it was
not a “reform” but a serious restriction of the right to communicate
and freedom of press. For example, the new policy required
journalists to carry electronic press passes that monitored their
comings and goings, and make formal appointments in order to meet
with government officials. Hence, the act was a significant change
to Korea’s old journalistic tradition, where reporters had worked
almost as colleagues with government officials.
The new centralized briefing rooms were boycotted
by the main media outlets until Roh was succeeded by Lee in March
2008. During fall 2007, many reporters staged demonstrations against
press room closures, and in some cases, they refused to leave the
premises even after the government had cut electricity to the rooms.
To many, it appeared that Roh was seeking revenge against the
conservative press that had always been so critical of him. To
others, Roh’s intent was to encourage “clean but tense” relations
between press and the government, in addition to introducing more
active and diversified modes of news-reporting.
Roh’s
New Policy against “Parochial Views”
On May 23, 2007 a Government Information Agency (GIA)
press release introduced Roh’s new press policy. In it, the GIA
stated that after conducting case studies of domestic and overseas
situations, an “advanced media support system” was to be
established, and “[b]y expanding disclosure of information,
transparent relations between the government and the media” would be
further promoted. Problems were to be addressed “on the principle of
openness, equitability and information sharing to guarantee the
people’s right to know”. The government was to “streamline” the new
system by integrating briefing rooms and news transmission rooms.
Also an electronic briefing system, as befit the “new environment of
[an] information age”, was to be adopted. The new briefing centers
were to have a more open seating system, allowing representatives
outside the circles of the main Korean media organizations to freely
access press briefings. Justification for the new policy was also
marshalled from abroad, and the new policy pointed out that “many
European and North American Governments [also] operate a
consolidated briefing scheme tailored to fit their needs”. In Korea,
central government agencies that did not belong to a major
government complex were to discontinue the operation of their
existing press rooms and news transmission rooms, “holding instead
their briefings in the nearest consolidated briefing center” (Korea-net
News, 23 May 2007).
In early June 2007, President Roh published an
open letter to the civil servants of the Republic of Korea. Roh
explained that his aim was to “reform the anachronistic reporters’
rooms”, “rectify wrong practices” and “hand a better system over to
the next Administration”. In Roh’s view, the isolated reporters’
rooms inhibited quality news work. Hence, reporters had to leave the
press rooms and “conduct on-site newsgathering activities, meet
relevant specialists and study Government policies”. Under the old
system, reporters were too easily satisfied with material presented
during official briefings, the unofficial views of officials and
“unconfirmed information floating around the reporters’ rooms”. In
Roh’s view, this hindered journalistic competition, caused uniform
reporting, and contributed to the shortage of in-depth journalism in
Korea. As Roh put it,“[s]uch deep-rooted practices are not easy to
eradicate even though everyone has noted the negative aspects” (Cheong
Wa Dae, 7 June 2007).
According to Roh, the old press room culture was
an “archaic practice”, whereas the new system would encourage
“healthy tension” between the press and the government. This was
necessary for an “advanced democracy in an era of knowledge and
information”. Reporters had started making “unauthorized forays
into Government offices again” and journalistic diversity was lost
because of the “parochial views hatched” in the press rooms. For Roh,
the press rooms compromised the press’ objectivity and were symbolic
of a bygone authoritarian era. To be sure, foreign journalists “from
advanced countries” found it odd “to see Korean reporters spending
all their time […] in a stationery environment” writing uniform
reports. His policy conformed to international standards and Korea
was set to follow what was seen to be a global trend. In this way,
Roh’s reforms were about modernizing both the government and
the press. (Ibid.)
The Chosun
against the “Lame Duck President”
In a column in The Chosun (28 May 2007)
Roh’s press policy was called “bankrupt” and an initiative
introduced “under the grandiose pretext” of supporting advanced news
coverage. It stated that Roh had only a few supporters left and
that he previously had unsupported stubborn ideas. Yet in the case
of this latest act, the column argued that there was “no
justification whatsoever”. It quoted Roh’s former supporters and
claimed that Roh had “always had an obsession that he is a victim of
the press” and claimed that he felt compelled to retaliate against
those outlets which were critical of him. Another column, published
May 30, 2007 implied that the policy would be reversed, given that
everyone but Roh was against it. It argued that the Korean press was
not perfect, but that it had nonetheless “progressed in step with
democracy” and even “improved its self-corrective mechanism”. Press
freedom was a basic element of democracy and should not be
“recklessly shaken by a lame-duck president”. According to The
Chosun’s news report of the same day, Roh was only trying
to “gag the press” and did not have the “common sense” to back down,
showing the public that he was “bigoted” in his opinions and
principles. Indeed, the column asserted that the government had
“made war on the press its top priority” and it had “only itself to
blame for the tragedy”.
On May 31, The Chosun carried numerous
news articles and an editorial about Roh. A news article reported
that Roh’s new press policy was an attempt to offset the president’s
“lame-duck image and boost the influence of pro-Roh groups”.
According to the quoted party members the president was “trying to
control the political situation by creating new conflict”. Another
news report concentrated on the press policy’s inhibition of “the
public’s right to know” whereas the editorial claimed Roh was facing
“increasing opposition from the media, academia and political
parties”. It described how Roh was “telling everyone not to mess
with him” and characterized his threats as being “fit for gangland”.
They pointed out that Roh did not own the government buildings, but
that they belonged to the public. It also refuted Roh’s assertion
that the press did have “special privilege”, and explained that
journalists did not meet with government officials for fun, but in
order to inform the public.
Hence, the closure of press rooms was “merely the
latest manifestation of Roh’s stubborn attitude”. Another editorial
in The Chosun (1 August 2007) continued the
newspaper’s invective against Roh, arguing that his new policy was
“blocking journalists”, and was an “absurd measure” that “will end
when this administration ends in a few months.” Indeed, it described
the whole reform as the result of Roh’s “personal animosity” towards
news media. An editorial from October 18th reminded readers how Roh
had described the press as “an unchecked, unverified and self-made
power” just after stepping into office in 2003, and how he had
instructed his ministers not to “wine and dine” the press.
He may have a grudge against the press, but this
behavior went beyond the acceptable limits of civility. That is how
the five-year relationship between President Roh and the press
started, and that is how it will end.
(The Chosun, August 2007)
The editorial continues on to discuss how the
leaders of democratic countries normally do not berate the press, as
they are institutions that represent the people’s right to know.
That is, if the main duty of the press was to “monitor, check and
criticize those in power”, Roh’s “brutal acts” towards the press
were thereby also “aimed at the public”. Admittedly, the press had
been critical of Roh but it was “because his comments and behavior
were threatening to damage the country’s pride as well as its
future”.
Roh’s new press policy did not go unnoticed by
the International Press Institute (IPI) a global organization
comprised of editors, media executives and journalists dedicated to
press freedom and the free flow of information. The IPI is also
committed to “the improvement of the practices of journalism”. Their
first public statement was a letter addressed to President Roh in
June 1st, 2007, signed by Director Johann P. Fritz. According to the
letter, the South Korean government was setting aside the principles
of good governance and accountability. In “modern democratic
societies” the media had a duty to hold governments accountable, a
role which was now constrained by Roh’s recent move. Fritz wanted
the Korean government to reconsider and “to once again allow the
media open access to ministries and other public institutions”.
On June 12th, ten days after the IPI
statement, the President’s Office published a reply, signed by Oh
Young-jin, the secretary to the President for Overseas
Communications. According to the introduction of the letter
on the President’s Office website, the IPI had criticized the
government’s initiative to “streamline the existing support system”
for the press. According to Oh’s reply, the IPI’s concerns were “not
based on fact” but based on news articles published by biased Korean
press outlets. Moreover, Oh regretted that the IPI did not ask for
the Korean government’s explanation. According to Oh, “[t]his
attitude violates the golden rule for the press: First and foremost
verify the facts”. Oh also listed the inaccuracies he found in the
IPI’s statement and explained how the press rooms were observed to
be “anachronistic”, “exclusive” and rendered reporters susceptible
to “colluding on news stories”. Moreover, even foreign reporters
were not allowed in the press rooms. Oh also referred to the global
financial services firm Morgan Stanley’s desire to abolish
Japanese press rooms as they were “symbols of collusion between the
press, politicians and government ministries”. Oh emphasized that
the new system would enable “free competition for quality news”, and
that under the new policy, the government was not blocking all
access to government buildings, but only requiring that reporters
make appointments prior to meeting government officials. Indeed, the
policy followed the standard set in other countries, where Oh
remarked that reporters could not “run about from one government
office to another without prior arrangement”. According to his
letter, the IPI also failed to mention how the new system gave
reporters more access to government information, increased
transparency, and expanded “the people’s right to know”.
Oh Young-jin’s reply did not appease the IPI, who
replied to the letter on June 25th, 2007. The statement
foregrounded the IPI’s 50-years of experience, which had taught the
organization to “detect elements that threaten press freedom not
only in repressive countries, but also within democratic systems”.
The statement reminded Roh’s administration that the Korean
Constitutional Court had even revoked one of Roh’s earlier press
laws, which had been about limiting the market share of media
companies. The IPI was particularly worried about the control of
interaction between journalists and their sources which would breach
confidentiality and inhibit verification of “the PR-like information
handed out by the authorities”.
The IPI published another statement on August 27th
when Johann P. Fritz restated most of his views and lamented how the
government had used its budget for the new policy. Fritz commented
that Roh was “obviously acting in his own self-interest by
restricting the media’s access in the run-up to the December
presidential elections”. Moreover, the measures illustrated “a basic
animosity against the media and a deep-rooted misunderstanding of
the functioning of a free, independent and critical press”.
President Roh’s previous moves were “known in the international
media community as being politically-motivated”. Again, Fritz urged
Roh to withdraw the new system and “to recover the international
reputation of Korea in the field of media”. Ultimately, Fritz
stated that he did “not want to again see South Korea on the IPI
Watch List” and spoke on behalf of the Korean public and the
international media, who had already realized that Roh’s
government’s “continued hostility towards the press” was “merely
another undemocratic effort to prevent scrutiny of those in power”.
On November 19th, the IPI Executive Board issued
a collective statement addressed to President Roh which restated the
IPI’s concerns. It refuted the claim by the Director of the Korean
Overseas Information Service that having interviews in designated
places was a common practice in Western countries, according to IPI
board members it was not. On the contrary, it was seen as “a
retrograde step in South Korea’s credibility as a truly democratic
country, in which press freedom is protected according to
international standards”. Also the IPI Board “seriously considered
placing South Korea back on the IPI Watch List” but decided to wait
for the possible reopening of press rooms by Roh’s successor. The
IPI also accused the Korean government of encouraging its ministries
and agencies to counter any critical media organizations, monitoring
government advertisements in critical dailies, and having a
tax-money based support system for the media they favored. The IPI
further condemned the government’s two major media laws and
selective tax probes of media companies, and criticized their
“staged attacks” against critical media reports. The statement
concluded by restating its demand for Roh to “remove the new
restrictions against the journalists” so that Korea’s “reputation as
a democratic country” could be reinstated in the international
community.
According to one Korean newspaper reporter
interviewed for this article, the “so-called reform” was about Roh’s
government wanting to control the negative reporting of the major
newspapers. The reporter suggested that restricting the reporter –
civil servant unofficial relationship would be counterproductive as
both sides valued the informal connections. This kind of bonding
with favoritism goes back to Korean culture where old and steady
social ties and long traditions of co-operation are valued. Before
the new policy, the reporter remarked, it was easier for government
PR staff to gather all the reporters into press rooms, but in the
new situation it was too much trouble to gather all reporters
together in the new briefing centers. Also, the smaller media,
although they were now allowed in the briefings, were bound to “lose
out” in the deal anyway as they did not have any power or valuable
contacts. On the other hand, he said the press’ claims about the
“people’s right to know” being jeopardized was an overstatement,
that even the public did not believe this argument. In reality, the
conflict was more about reporters being “inconvenienced”, and their
appeals to the “people’s right to know” was just “lip service”. That
is, the flow of information was not jeopardized, since journalists
still had their old sources in the government. According to this
reporter, it was ultimately wrong of the press to have resisted the
government’s new policy.
Another Korean newspaper reporter interviewed
said there was nothing “progressive” in the new press policy and the
press should not have been “oppressed”. The press could reform
itself but the government was arrogantly forcing the policy and in
doing so, was infringing on the people’s right to know. In contrast,
another reporter interviewed for the article thought that some of
the major newspapers had indeed practiced biased reporting, and that
Roh was accurate in his view about press being unfair towards him.
In other words, the Korean press “deserved” the new policy and
needed “clear channels and gatekeeping”. One interviewee, a Korean
broadcasting reporter, underscored the practical elements of
news-making as he lamented how difficult reporting had become after
the new policy. He explained, “so many reporters from internet media
are contacting the sources. Then the sources get tired of dealing
with them and feel more pressured when meeting me”. One unfortunate
outcome of the “so-called reform” was that drinking parties between
government officials and reporters had become rare, said the
reporter. To be sure, one government official
interviewed seemed to miss the same good old days:
In the past we tried sustaining good ties with
reporters. Then we could persuade those reporters about the
direction of the article a little bit. Now it’s difficult. Drinking
and having lunch and dinner were our duties and now it’s gone away
and we have to find a new way dealing with media.
Another government official interviewed in this
research stated that reporters’ arguments about the right to know
being infringed were “nonsense”. As he put it, reporters were merely
inconvenienced and would just have to get accustomed to the new
policy without exaggerating the circumstances. He also claimed that
the public did not agree with the journalists, who would eventually
have to obey the government. This was what the polls suggested. One
GIA official interviewed said that he thought the reform had been
successful, particularly because the representatives of smaller
media outlets, such as the online-only media reporters, were now
getting information more easily. They were allowed into briefings
and had their own press cards. However, an interview with his
colleague uncovered concerns that civil servants were having
difficulties in expressing their personal opinions to the press and
meeting the reporters. Specifically, it was felt that the GIA was
watching individual officials and would reprimand any over-talkative
officials. “So I don't want to say a word to the press”, the
official stated. Another government official interviewed thought the
reform was politically motivated and would most likely be cancelled
after a regime change.
Most of the professors interviewed for this
article were more understanding about Roh’s policy. One professor of
media studies described the press room reform was a positive thing –
despite Roh’s own motives – in that it was a step away from the
passive culture of the old press room system. Yet according to a
reporter with an English-language newspaper in Korea, many people
held a mistaken image of press room reporters. They did not just sit
around and wait for press briefings, but were more active than
people thought. However, there was indeed an unspoken rule that
reporters from the major newspapers were not free to write pro-Roh
articles.
An interview with an American journalist residing
in Korea highlighted how friendly relations between journalists and
officials did sometimes lead to the exposure of political scandals,
but also had a downside. For example, if government officials made
mistakes, their journalist friends might not report these, because
of a sense of loyalty. In a similar vein, a professor of journalism
interviewed at a university in Seoul expressed his appreciation of
Roh’s reform, because of the likelihood that it would result in a
more open system, which would in turn eventually lead to improved
press freedom. On the other hand, the press should have introduced
its own reforms, but it did not seem too motivated to do so. In
this professor’s view, the conflict was rooted in the different
ideologies held by the dominant press and President Roh. In the end,
the only way of improving Korean press culture was to improve the
way journalism was taught in universities. Specifically, a greater
emphasis on issues around gatekeeping, more focus on methods of
objectivity, and much more teaching around investigative journalism.
However, this professor did not see any significant difference
between the old and the new system. In his view, the new system had
only produced more physical space for journalists. Moreover, the
government had the natural right to restrict the use of its own
premises, since press rooms were situated on government property. As
he saw it, journalists were misguided in their tendency to think
that they owned press rooms, simply because they had occupied them
for the last fifty years. The third professor interviewed was the
most laconic in his view. With a personal background in journalism,
he was in firm opposition to Roh’s reform. He did not see any shades
of gray in the matter, and stated that there was nothing good about
the new policy, and viewed it as a measure that only restricted
press freedom. To him, limiting reporters’ access to government
officials meant less information about the wrongdoings of the
government.
Discussion:
Never-Ending Negotiation
According to Kang Myungkoo, Korean media is a
“power exerting institution, rather than power-watching one” and
“has become an invested interest group like the military, the
bureaucrats, and the party politicians, rather than a professional
occupation”. After President Kim Dae-jung stepped down in 2003 there
have been “unprecedented conflicts” between the media and the
government and also within the media. “Allegorically, journalists
who are supposed to report soccer matches, have decided to
participate in the game due to their dissatisfaction with the
players.” The official and unofficial networks between journalists
and politicians contribute to the “over-politicization” of
journalism. Moreover, the “authoritarian, didactic, and patronizing
relationships with their readers” had failed to create “an
egalitarian public sphere wherein everybody participates in
discussions” (Kang, 2007, p. 159-70.).
Michael Breen, a British columnist in Korea, has
pointed out that although the new policy was introduced in a rude
way, one has to be careful when “the media themselves become a
story” and when they own the means of production (JoongAng Ilbo,
18 June 2007). All sides of this conflict seem to have been working
for the noble cause of improving the right to communicate, better
journalism, and enhancing the public’s right to know. However, the
public was far from unified in their alignment with either side.
According to a poll conducted by The Dong-A Ilbo (1 June
2007), over half of the respondents did not agree with the new press
policy but over one third did agree, as they believed the new policy
would improve what they perceived to be an old-fashioned press
culture. Surprisingly, internet-based polls produced even more
support for the reforms. In the website polls conducted by Naver,
Korea’s leading internet portal site (5 September 2007), and the
public service television company KBS (19
June 2007), the majority of respondents agreed with Roh’s
policy. Perhaps this was because the average Internet-user in Korea
is young, less conservative, and thus more likely to be pro-Roh, as
well as more critical of the kind of traditional journalism
practiced by the leading newspapers.
The Chosun, the IPI and the Roh
administration all referred to Korea’s global status and compared
its situation to “advanced” countries to get support for their
arguments. In public discourse, both The Chosun and
Roh accused the other side of restricting the public’s right to
know. Yet in private and conditions of anonymity, reporters and
members of Roh’s administration had numerous dissidents who deviated
from their side’s collective public rhetoric. In all, it seems quite
obvious that both Roh and the press were significantly biased
despite their reliance on lofty ideals and rhetoric of objectivity,
as well as their supposed interest in defending “the people”. Both
sides also used the tools they had in questionable ways. On one
hand, the press rallied sympathy under the banner of freedom of
speech, but still attacked Roh with biased reporting. On the other
hand, Roh used his administrative power to retaliate against the
press, namely by restricting their access to government premises and
sources. This conflict could be seen as a manifestation of the
functional dynamic between government and journalism in Korea, but
in this case of “Roh vs. Press” the conflict escalated beyond
Korean press and political culture when the IPI got involved.
Interestingly, the IPI seemed to have some trouble distancing itself
from the position of being merely another interest group in the
matter. It interpreted the new policy as restricting free flow of
information but did not investigate the particular context of Korean
press culture, nor did it consider how much its traditional press
room culture might have restricted the information. After all,
improving general practices of journalism is one of the reasons the
IPI was established. In the Korean case, the IPI stood behind the
newspapers and journalists but not necessarily behind journalism
itself.
As William F. Birdsall has discussed, the right
to communicate is one that is hard to define and a highly abstract
concept and thus should be related to as an “open work” affected by
local diversity and interpretation. Instead of a universal
definition, he suggests a country or culture-area specific
articulation of the right. In the Korean case the right is indeed an
“open work” and even if we lay aside universal definitions, it is
almost impossible to arrive at an agreement even on a national or
cultural level, given that the values revolving around the right to
communicate and especially the rhetoric communicating those values
are ambiguous and manifold. If not a Manichean dichotomy, they
indicate a constant and inflamed negotiation process with little
promise of a unified or even an affirmatively sincere voice. On the
other hand, as Birdsall notes, it is ambiguity that allows a right
to become universal (2006, 1-5). On the rhetorical level the press
and Roh both shared a mutual respect for the right to communicate
and the freedom of the press but interpreted or chose to use a
strategic interpretation best suited for their agendas.
In the end, press freedom, freedom of speech and
the right to communicate in Korea appear to be faring quite decently
in 2007. For example, The International Herald Tribune (6
June 2007) characterized Korea as “one of the most
uninhibited Asian democracies, where editorials in newspapers
routinely call the president psychotic”. It is a colorful example of
free press with the courage to use the freedom of speech, or as
Dakroury (2005) interprets John Stuart Mill, the right to
communicate is realized in the individual’s ability to criticize a
corrupt government. On the other hand, perhaps this same discussion
over rights should sometimes be turned around to center around the
question of how much of a right a government has to criticize
a corrupt or otherwise bad press. For example, conglomerate
media ownership, as discussed by Dakroury, or outright immoral or
low-quality journalistic practices, may well violate one’s right to
communicate just as much as oppressive governmental institutions.
This is of course a matter of defining the right. In practice, both
the Korean press culture and the government had a myriad of issues
that could have been improved. Obviously, both sides had done their
part to create the conflict and no unilateral solution would be
satisfactory. Overall, it appears that the dynamism of the two
opposing sides and the negotiations about what is the right (way) to
communicate and the freedom of speech is a never-ending process
steered by fluctuations in discursive hegemony, shifts in power
relations and, in the end, choices by the Korean citizens as
readers, voters and the public.
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About the Authors
Jukka Jouhki (PhD) is a scholar of
cultural anthropology in Organizational Evolution and Dynamics
Interdisciplinary Research Group at
University of
Jyväskylä. His
research project (2006-2009) is funded by the Helsingin Sanomat
Foundation in Finland and concentrates on different aspects of
Korean media culture. He can be reached at: The Department of
History and Ethnology, P.O. Box 35 (V), FI-40014 University of
Jyväskylä, Finland. E-mail:
jukjouh@campus.jyu.fi
Il-hyun Baek (BA) is a journalist working
for JoongAng Daily and a graduate student at the Department of
Communication, Seoul National University. Currently she is working
on her master’s thesis focusing on the controversy following
President Roh Moo-hyun’s new press policy. She can be reached at the
Department of Communication, Seoul National University, Gwanak-gu,
Sillim-dong 56-1, Seoul 151-746, South Korea. E-mail:
annn3@hanmail.net.
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