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Note from the Guest Editor for This Issue
Greetings:
This Spring 2006 issue of
Global Media Journal presents leading papers from the Global
Fusion 2005 conference and papers submitted separately for inclusion
in this edition. The Global Fusion conference took place in
September 2005 in Athens, Ohio, on the campus of Ohio University.
Papers for the conference were blind-refereed and selected by
members of the conference organizing committee. These papers were
produced by researchers from across the globe, and represent a
varied cross-section of current scholarship on international
communication.
The papers in this set, as
usual, represent diverse theoretical and methodological approaches
but collectively they result from uniformly committed efforts. At
least one was the product of three years of intensive fieldwork.
Another presented findings of fieldwork in the one of the world’s
most difficult environments. The authors all deserve special
acknowledgement for their courage and hard work.
The winning paper in the
conference’s faculty competition was produced by Tee Tuan Foo
of Nanyang Technological University of Singapore. Titled
Malaysian Drama TV: Producer, Network Executives and the
Commissioning Process, this paper concerns the complex
negotiation between producers representing independent private
production companies and the Malaysian state broadcasting
organization Radio Television Malaysia. This paper tells of the
story of how accommodation is reached between the creative goals of
producers and the political concerns of managers in the government
networks.
Two additional peer-reviewed
papers are included from the Global Fusion Conference. Thomas B.
Christie, Andrew M. Clark, and Lara Zwarun, of the University of
Texas at Arlington present their work, Finding a Credible Message
to Win the Hearts and Minds of the Muslim World. Their project
studied the effectiveness of public relations messages about US
“shared values” between Muslims and non-Muslims. The paper reports
on several types of communication, including ones used in Iraq,
examining particularly the effect family heritage has on perceptions
of those messages. Looking also at the Middle East and North African
region, the paper authored by Laura Lengel, Catherine Cassara,
Fatma Azouza, and Hamida El Bour presents an encouraging view of
international collaboration in media education and training. In
their work Building a Shared vision: Developing and Sustaining
Media Education Partnerships in the Middle East and North Africa,
the authors report on the positive results achieved in partnerships
that cross cultural, religious, and geographic divisions.
Three invited papers
maintain a theme of studies on differing aspects of conflicts around
the globe. Gaby Fröhlich
continues her four-part paper Emotional Intelligence in Peace
Journalism with Section Two: The Evolution of Peace
Journalism. The first part appeared in the Fall 2005 issue of
Global Media Journal. This portion of the work describes
historical antecedents of the Peace Journalism movement and the
professional responses to this approach. Peace Journalism is a
method and philosphy of reporting on conflict in ways that produce
positive outcomes, rather than contributing further to cycles of
conflict. New York University’s Maria Helena Barrera-Agarwal
also studied conflicts in Iraq. Her paper on Media Coverage
of Private Military Contractors Recruitment Activities in Latin
America examined the presentation of stories about contractors
being hired for Iraqi service in leading Latin American newspapers.
Her work reveals how national and supranational concerns resonate in
those newspaper accounts. Finally, Arjun Banjade’s
examination of rural development journalism efforts in
conflict-ridden Nepal is presented in Gaunle Deurali:
Barefoot Community Journalism in Western Nepal. This paper
found that the small newspaper in his case study stressed reporting
on non-formal development stories, rather than formal
infrastructural reporting so common in major newspapers of urban
areas, and this permitted it to serve as a true community voice.
We hope that your own
research plans will be inspired by the reports presented here and
that we will find you in our company at the Global Fusion 2006
conference. I look forward to meeting you then.
Sincerely,
Drew McDaniel,
Ohio University
Guest Editor
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